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The
San Diego County Flower & Plant Association is now available on
Facebook. It is time for us to think
outside our industry box and join this social media to keep people informed of
the association and industry news. This
is just one more avenue to reach out to members and non-members a like. Come join us and "Become A Fan". After you have become a fan, suggest it to
your Facebook friends, even if they are not part of the Association or even the
industry. The more information we can
get out beyond our industry will make us stronger in the long run. Check it out now! www.flowerandplant.org
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Here's the Dirt

The 2010 Directory is here!
The 2010 Membership Directory and Buyers' Guide
showcases over 200 growers and wholesalers of cut flowers and potted plants, as
well as supporting businesses that comprise their membership. Complete addresses, phone and fax numbers along
with email and web site addresses make the Directory a valuable tool for
floriculture networking and business opportunities.From Acacia to Zamia, the Buyers' Guide
lists by categories the cut flowers, cut foliage, bedding plants, outdoor
ornamentals, cactus & succulents, tropical foliage and indoor flowering
plants grown by the Association's growers in a reader-friendly format. A helpful listing of frequently called flower
and plant related organizations and institutions and an expanded listing of
services provided by our associate members are featured too.
Copies
of the beautiful 96 page Directory may
be obtained by sending $31.94 ($25.00 plus postage and handling) to the San
Diego County Flower & Plant Association at 5600 Avenida Encinas, #108, Carlsbad, CA
92008.
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Advertisements
Classified ads are FREE to the membership. If you have anything you would like to advertise please contact the Association office at (760) 431-2572 or email info@flowerandplant.org
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Just Sprouted
We are always looking for new members! Our fiscal year is ending on June 30, 2010 and the new year begins on July 1, 2010. It's the perfect time to get involved and become apart of this great organization. We are offering a $50 gift certificate from Costco to anyone who refers a new member. Check out our website at www.flowerandplant.org
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Farmers Almanac
 May 15, 3:00 - 6:00 pm San Diego
County Farm
Bureau Annual Meeting & Election at the Hillebrecht Farm in Escondido. RSVP by May 12 to Farm Bureau Office 760
745-3023.
May 23, 2010Southwest Chapter of AIFD presents Summer Spectacular featuring Rene
van Rems. At the National Orange Show Events Center in San Bernardino. Design programs to get you sizzling!!! To register call Lori Novak - Archibald Flowers at 909 987-1006, Michael Quesada - Kaleidoscope Flowers at 805 962-0032 or Martin Flores - Inland Wholesale Flowers at 909 888-0161.
May 27, 2010 UCCE presents their Tenth Annual Integrated Pest Management Training For Landscape Professionals at the Sheraton Hotel Bay Tower in San Diego. Pre-register by May 24th. For more info call (858) 694-2845 or http://cesandiego.ucdavis.edu
May 19, 2010, San Diego County Flower & Plant Association - 46th Annual Golf Tournament at NEW LOCATION - The Crossings At Carlsbad. Sponsorship Opportunities available. Shotgun start at 12:00 noon. Check out the website for more details. www.flowerandplant.org
June 2nd & 3rd, 2010, HortSmart - California Association of Pest Control Advisors and the San Diego County Flower & Plant Association - Nursery Greenhouse Seminar 2010 and BRAND NEW Horticultural Trade Fair. Inspiring Growth with Strategies, Education and Marketing to enrich your business. More details to follow.
July 16, 2010 San Diego County Flower & Plant Association's Annual Dinner will be held at the San Diego Botanic Garden (formally Quail Botanical Gardens) We will be honoring Ken and Deena Altman from Altman Plants as our Outstanding Persons of the Year, Awarding our Marilu Johnson Memorial Scholarship and the Installation of Officers for 2010 - 2011. Mark your calendars now!
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SECRETARY
KAWAMURA INTRODUCES SPECIALIZED LICENSE PLATE FOR CALIFORNIA
AGRICULTURE
Registration
fees to help secondary students in California Ag education programs
SACRAMENTO, April 19, 2010 - At the annual meeting
of the Future Farmers of America (FFA) in Fresno, CDFA Secretary A.G. Kawamura
introduced an exciting new project - a specialized license plate reading,
"California Agriculture."
Registration fees from the program will
be used to assist secondary students in agricultural education programs in California through
career awareness activities, training, and leadership development.
"This is a great idea and long overdue.
I urge all Californians to consider this license plate," said Secretary
Kawamura. "What better way to show support for agriculture? Our young people
benefit from an investment in their future, and that helps all of us as we
strive for continued food security in the decades ahead."
The California Agriculture license plate
will cost an additional amount beyond normal registration fees. To order a
sequentially numbered set of plates (a random selection by the DMV) will
initially cost $50 and then another $40 a year to renew. For personalized
plates, the additional initial cost is $98, with a $70 annual renewal fee. The
plates can be put on autos, trailers, or commercial vehicles.
A minimum of 7,500 registrants are
required before the DMV will produce the specialized plates. More information
is available at www.calagplate.com
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 Spring Meeting at EuroAmerican Propagators Thank you John Rader, Jerry Church and all the staff that helped with the Spring Meeting at EuroAmerican Propagators. It was a little unpredictable what the weather was going to do but we lucked out. It was a nice evening with a great speaker Fern Steiner who serves as Vice Chair on the
Metropolitan Water District of Southern California's board of directors. And since 2003 Fern has been one of ten
members of the San Diego County Water Authority representing the City of San Diego. Thank you to our Sponsors: CH2O, Farrand Enterprises, John Henry and Penske Truck Leasing Co..
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Sincerely,
Jan Berry
San Diego County Flower & Plant Association 5600 Avenida Encinas, #108 Carlsbad, CA 92008 Phone: 760 431-2572 Email: info@flowerandplant.org Website: www.flowerandplant.org
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Healthcare
Reform and the Agriculture Industry
No other employer will
feel the impact of the recent "Healthcare Reform" as the employer in the
agriculture industry.
In an industry that
traditionally has provided limited to no health benefit's to many of their
hourly employees, the recent legislation with
requirements for providing coverage, penalties for failing to do so and
removal of annual and lifetime maximums can dramatically effect the employer's
bottom line.
Many of the provisions
of this "reform" will not take effect for several years (mandated health care
is not until 2014) and hopefully we will see some changes to the current
legislation.
Effective with plan years beginning after 9/23/2010 or calendar year
plans 1/01/2011
Dependent Children will
be allowed to remain covered until age 26 - This is
regardless if they are full time students or not. The impact of this will
depend on whether the employer currently requires a significant contribution
from the employee for dependent coverage.
If the employee
currently does not have family coverage and must pay 100% of the cost to add
the child the cost could be prohibitive. An individual policy for a healthy
"indestructible" 25 year old could be less expensive for the parent.
Of course, if the employer
is paying all or a good portion of the dependent cost you should expect the
children to be added.
Prohibits use of pre-existing condition exclusions on dependent children
under the age of 19 - Could have the plan paying for treatment that
could have been denied or at least not covered for the first six months of
coverage.
Prohibits Lifetime limits on benefits - Removes any
lifetime maximum under the plan. Currently HMO plans do not have lifetime
limits and most PPO plans are at $3 to $5 million, this should not have significant
impact as the potential for a plan to go over this current limit in minimal.
Where the bigger impact
might be is with the limited or "Field" plans that have had lower lifetime
maximums.
Restricts Annual Limits for "Essential Benefits" -
Again, the biggest impact will be with limited benefit or "Field" plans where
tradiontanlly the maximum benefits payable in a calendar year were limited to
anywhere from $25,000 up to $150,000.
With the removal of the
lifetime and annual limits, the employer could see their plan costs increase
for the "field" type plans.
They may need to
consider establishing a self-funded plan. Here they would take advantage of the
over all cost savings of a group, along with implementation of cost reducing
plan designs such as care available with over-the-border type benefits.
Nondiscrimination Rules for Plans - This only affects new
plans that go into effect after 9/23/10. If an employer is found to offer
"richer" plans to the "highly compensated employee", that cost difference can
become taxable income for the employee.
Removed "Cost Sharing" for Preventive Care
- Plans will have to cover preventive Care at 100%. Will hopefully promote
annual screening and early detection of illness but could cause an increase to
plan costs.
Some Good News!
Small Business Health Care Tax Credit for 2010
-
- You have fewer than 25 employees; this
includes part-timers based on an hours worked calculation.
- The average annual wage is less than $50,000.
- Contribute at least half of the insurance
premium for employee only coverage.
Then you may be able to
obtain a credit equal to 35% of the premium paid by you.
More information can be
found at www.irs.gov .
Glen Michael
Benefits Administration
& Insurance Services, LLC
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President's Message

"I have learned that to ignore the fact does not
change the fact". I came across that
quote online the other day and I thought it summed up our Spring Meeting
perfectly. Why would I want to pay money
to go hear about what water is going to cost me? Let alone, how much I am going to be able to
get?.... If you aren't aware of the
forecast it doesn't mean the storms not coming.
Maybe that would be a better way to explain the philosophy, especially
these days, but you get my jest. Well as glorified farmers a lot of us were
there awaiting the forecast. The fact remains that we are still in a
conservation mode and this year will be just as tight as last year. On top of that we are looking at a possible12.9%
increase in rates for the cost of water here in San Diego County. More than any other County. Location? Desert?
That must
have been tough news for our San Diego Metropolitan Water District
Representative, Fern Steiner, to have to deliver to a nursery showroom full of anxious
growers and associates. Ms. Steiner was
not only very informative and sympathetic to our situation; she was humorous
and easy to listen to. My favorite line
in the course of the evening was that we would have to get rains of biblical
times to get us through this drought. As
always we were understanding and polite, but still rebellious {Eric Anderson}
and driven {Eric Larson}. Along with the
fact that so many of our members that are very informative and humorous, it was
an interesting and enjoyable evening for all.
Thank you EuroAmerican Propagators for hosting. It was so beautiful. If you don't go, you don't know!!
Eric Larson, past President of the SDCF&PA who
is now the Executive Director for our local Farm Bureau is very much in touch
with every aspect of what is going on at all governmental levels concerning
agriculture and growing. Therefore
water. He spearheaded the Irrigated
Lands Group which we all need to be aware of.
Eric Anderson stood up to say that as growers we need to be more aware
and responsible to what we can do as individuals to help our situation for the
future. {This is the man that drove his
tractor from Elfin Forest to Sacramento
to make a statement on behalf of our industry!}
His message now is that there is a water bond in the making that will
prove to make a difference for all of California. "It won't cost money, it will make money",
Eric says. We need to research that and
spread the facts. His message can be found
on our Associations face book page. Just
click on his name and it will take you there.
My question is, instead of ignoring the facts, if
we study and research positive changes, can we change their outcome? Only time
and your dedication to this issue will tell.
Susan
MacFarland - Valley View Nursery Inc.
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June 2nd & 3rd
June 3rd Rescheduled for 2011
The San Diego County Flower
& Plant Association is a trade association of commercial cut flower producers,
potted plant growers, and supporting firms.
San Diego County
is the number one county nationwide in ornamental floriculture crops and in the
state of California,
ranks first in flower crops and nursery production.
The San Diego County Flower
& Plant Association is here to serve its membership. The Board of Directors decided
to reschedule the Horticultural Trade
Fair & Workshop portion of HortSmart,
previously scheduled for June 3, 2010, to an undisclosed date in 2011. Many members expressed concern about the
scheduling dilemma and apparent conflict with the California Grown Show. We feel the best interest of our members and
the industry as a whole is not to distract from the California Grown Show.
We
will bring this scheduling issue to the attention of our members and determine
a future date with anticipation of full membership participation. Let
us meet at The Center for Applied
Horticultural Research, in Vista,
June
10, 2010 at 4:30 PM. Please join your peers to discover together the best possible
HortSmart date.
We
appreciate the invitation and opportunity the California Association of Pest
Control Advisors (CAPCA) gave our association to join their Nursery Greenhouse Seminar, which will
continue on June 2, 2010. They have been
extremely understanding and flexible with this decision.
San Diego County Flower & Plant Association Board of Directors |
Pest Advisor

The
San Diego chapter of the California Association of Pest Control Advisors
(CAPCA) presents it's Nursery Greenhouse Seminar - HortSmart - June 2, 2010 up in Temecula's
beautiful South Coast Winery Resort & Spa. We so wanted this to be a two
day event - always growing and upping the ante. But things happen - so we make
the best lemonade. This is a new venue for us - larger and more romantic. We
outgrew the limited space at the Windmill in Carlsbad. You can't beat the Carlsbad weather or its beaches. (Some
attendees took extra time to enjoy the fabulous surf.) Like many growers, our
educational event moved inland. Now it's wine tasting and balloon rides! Advisors
are required to find 20 DPR pre-approved continuing education hours every year.
CAPCA wants to make those hours fruitful and enjoyable. And we extend the
invitation to all interested parties. Growers and any employee desiring to be
better growers or applicators should consider attending our eight hour seminar.
Private Applicators receive the hours too and shouldn't have to re-test when
their license term is up. We
cover various topics; like those bothersome weeds inside and outside growing
operations. We'll learn about new and old fungicides and the diseases they
treat, including mildews like Powdery and Downy. What are the new insects
invading our beautiful southland and what to do about them, topic musts. Even
Homeland Security joins our team explaining the border protection programs for
invasive plants and insects. Systemic insecticides move through plants -
research tells us how and where they venture and offer plant protection. All
this and more! Every
year we host a mini trade show, chemical manufactures only, inside the training
room. We dedicate one hour interacting with the trade booths. We ask the
representatives to be creative by posing a Booth Experience Challenge. Vote for
the booth that is most interesting, educational, and caught your
attention. We award the winner a gift
certificate at the end of the day, right before the raffle rewarding those for
sharing the whole day with us. It's fun! Look
for the attached invitation or call me direct at 760-522-8349. See you there! David Pattison, PCA,CaCCA Crop Production Services
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Ask the Advisor
The
Borg! The Weevil!
Yup.
I'm a Star Trek nut, and I've probably used this analogy before. The Borg are a
science fiction alien race that incorporates all biology and technology into
their own collective, which means if you encounter them... you become a Borg.
When the Starship Enterprise and crew were transported across the galaxy and
met the Borg for the first time, they knew they were completely outmatched and
would be assimilated if they didn't find a way to escape immediately. They did
of course, or the show would have been called the Borg and not Star Trek. But,
the end of the show was the most important part. There was good news and bad
news. The good news... they escaped. However, the crew of the Enterprise was reminded that the Borg now
knew of their existence, and the Borg were on their way to Earth in force. A
chilling thought, to be sure. What
does that have to do with ornamental plant production? I can find a way to
related it some how. Potentially, the Borg equivalent is on the way. I'm
sure you have heard by now that the Quarantines for the Diaprepes Root Weevil
have been lifted in Southern California. The
state has much more important things to deal with like a budget and the Asian
Citrus Psyllid, so efforts and funding need to be diverted to new priorities.
There is good news and bad news. The
good news... the quarantines were lifted. The bad news... you are under the same
quarantine protocols as you were when the quarantines were in place. In addition, before the quarantines were
lifted, the pesticide treatment applications to eradicate or stop the spread of
the bug had ceased, which means that the bug is now proliferating at will in
our environment, which means they will eventually make their way to ornamental production
facilities, which means that if a bug is found at your facility, the county
will have to make sure that your plants are on hold and that you are following
the written protocols for quarantine and eradication for Diaprepes. You
should be prepared to follow the protocol, which can be found at the following
web site: www.cdfa.ca.gov/pdcp/Documents/Nursery%20Stock%20BMP's%202008.pdf
The
adult beetle is prolific and very mobile, but it is also pretty susceptible to
pesticides. Unfortunately, the eggs and grubs are not, which puts the movement
of container stock with potential hitchhikers at threat. We have a number of
studies in progress that we hope will make the treatment protocol for container
stock less stringent, but the threat will still loom unless we come up with a
way to reduce the local populations. One such solution is the release of
natural enemies, and we are in the process of studying the mass rearing and
establishment of an egg parasitoid of Diaprepes. We also have some good results
with parasitic nematodes against grubs in potted nursery stock. In
addition, we have a study that we hope will confirm that the grubs cannot
develop to an adult in container stock of less that three-gallon cans. If true, it will very significantly reduce
the amount of pesticide needed to satisfy treatment protocols in most
nurseries. OK,
we won't be assimilated be we still have a long way to go before we are out of
the woods with respect to the Diaprepes Root Weevil. The consequences of the
lifting of the quarantine and the lack of eradication treatment applications
means that the shear numbers of weevils will be noticeable in short order.
Unfortunately, it means that the ornamental plant production industry will have
to be on their toes for the foreseeable future. James A. Bethke, UC Cooperative
Extension San DiegoPh: 760-752-4715 email:jabethke@ucdavis.edu
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GET YOUR MOTOR RUNNING
EFFICIENTLY WITH VARIABLE SPEED DRIVES
Offering greenhouse financial incentives and
rebates for improving energy performance of equipment is one of the ways San
Diego Gas & Electric® (SDG&E®) helps customers
jump start their move towards energy efficiency. One solution is optimizing the
overall performance of greenhouses, enclosed animal farms and warehouse grower
operations with a variable frequency drive (VFD) or an adjustable speed
drives.
Motors are used in many operations such as:
·
Water circulation and irrigation pumping
·
Heating, cooling or greenhouse ventilation
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Refrigeration
·
Material handling and processing equipment
Although all these functions are needed for your
operation, they all have different demand and have different start up rates.
Because of this, a VFD can significantly reduce the energy consumption of your
motor throughout the day and night.
By slowing down a motor's speed, the VFD reduces
the energy consumed by a motor and matches the work done by the motor with the
needed output. Instead of closing a
valve to reduce the flow or pressure, which wastes energy, the motor speed is
slowed to match the flow and pressure requirements.
The effect of reduced energy consumption with the
aid of a VFD instead of dampening the air flow is dramatic. Top 8 Advantages of a VFD: ·
Replace a mechanical fluid flow control valve with
integrated motor speed control and energy is saved. This not only saves energy but reduces emissions, too. ·
Eliminate voltage dips and reduce start up shocks
to motors and other motor driven equipment. This reduces maintenance costs because of the soft starts created by
VFDs. ·
Lower overall speeds reduce the wear and tear on
the drive train of motors extending the life of motor. ·
Reduce vibration and load surges with the low
range controls offered by VFDs ·
Eliminate the wear of the control valve due to
cavitation or vapor bubbles. ·
Eliminate energy wasting gear boxes. ·
Improve process control. ·
Reduce pump impeller wear due to cavitation. Jump
Start with Zero Percent Financing Want to save energy and reduce costs but need
help? SDG&E offers loans from
$5,000-$100,000 per meter, per customer for qualifying energy-efficient
equipment through its On-Bill Financing (OBF) program. Loans must meet payback
of 5 years or less. Other requirements
also apply. The monthly installments are billed right to your SDG&E
account. For more information and
guidelines about OBF and other energy saving ideas, contact us at SDGE.com/obf
or e-mail: SDGEOBF@semprautilities.com. You may also call the Energy Information
Center at 1-800-644-6133
or contact your SDG&E Account
Executive.
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